Don’t Scare Off your Buyers
Why would a seller who wants to sell their home scare off their buyers? Sellers do it unintentionally all the time. Here’s three simple mistakes most sellers don’t even know they’re making.
Don’t hang around when buyers view your property.
It’s rare if ever a buyer feels comfortable viewing a property with the seller hovering nearby. Of course a potential buyer will not be comfortable to talk openly and may not even fully look at the property and rush through the showing feeling they are inconveniencing the seller.
As a seller it’s best to be off the property during showings. At a bare minimum at least be out of eyesight of the buyers.
Land Sellers Guide • Home Sellers Guide • Land Marketing • Residential Marketing
Pricing your home too high hoping an uninformed buyer makes an offer.
Everyone dreams of selling their home and knocking it out the park but the reality is that probably isn’t going to happen. Pricing your home too high will get you less showings which equals less potential buyers. Even if you found that one in a million buyer who’s willing to pay way over market, the home would still need to appraise close to the seller’s inflated sales price and I can tell you that never happens. Appraisals kill lots of deals!
While a seller is testing the waters with their high priced home it’s also racking up active days on the market. Once your listing gets stale because of too many days on the market, get ready to get low ball offers. Potential buyers view properties that are on the market too long as a negative. Remember no one wants to buy a home that they feel may be difficult to resale later.
The take away here is to price your property competitively. Going a little above what the sold comps say sometimes isn’t unreasonable but be ready to reduce the price when you have little or no traffic.
Neglecting the small details.
Saying your too busy to clean your home for showings, sharpening up your curb appeal by touching up your landscaping and not making small repairs will cost you some buyers. Nothing looks worse than for a buyer trying to get in and look at your home and your rickety front doorknob doesn’t work. Not a good way to start a showing!
Not only does taking care of the small details make a huge difference in what buyers think of your property and how it shows but it’s also reflected in higher offer prices.
You may also be interested in reading these related pages on our site: About Longhorn Realty, Land Marketing Plan, Property Valuations and Client Testimonials.
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